Area Manager

Brand: Total Wireless

Location: Multi-Location / Travel Required

Position Overview

The Area Manager is responsible for overseeing multiple Total Wireless retail locations, driving sales performance, ensuring operational excellence, and developing high-performing store teams. This is a traveling role that requires frequent visits to assigned locations to coach, audit, and support managers and sales teams.

This role is hands-on, performance-driven, and ideal for a leader who thrives in fast-paced retail environments and knows how to turn underperforming locations into top producers.

Key Responsibilities

Sales & Performance

• Drive sales growth across all assigned locations
• Ensure stores consistently meet or exceed KPIs (activations, accessories, add-ons, internet, tablets, upgrades, etc.)
• Analyze sales reports, identify gaps, and execute action plans
• Lead sales contests, incentives, and performance calls

Leadership & Coaching

• Hire, train, and develop Store Managers and Assistant Managers
• Conduct regular store visits, ride-alongs, and on-site coaching
• Hold managers accountable to standards, schedules, and results
• Identify top performers and support underperforming team members

Operations & Compliance

• Ensure stores follow Total Wireless policies, procedures, and brand standards
• Audit inventory, cash handling, merchandising, and cleanliness
• Ensure schedules align with traffic, budget, and performance goals
• Address operational issues quickly and professionally

Marketing & Community Presence

• Support in-store and off-site marketing events
• Ensure teams are active with local marketing, reviews, and social media visibility
• Drive brand awareness within assigned markets

Travel & Reporting

• Travel regularly between locations (percentage based on territory)
• Submit weekly performance summaries and action plans
• Communicate consistently with ownership and leadership

Qualifications

• 2+ years of multi-unit retail management experience (wireless preferred)
• Strong sales coaching and performance management background
• Proven ability to lead, motivate, and hold teams accountable
• Excellent communication and organizational skills
• Comfortable traveling frequently and working flexible hours
• Proficient with sales reports, KPIs, and basic retail systems

Preferred Experience

• Wireless or telecom retail (Total Wireless, TracFone, Verizon, prepaid)
• Experience running performance calls and whiteboard reviews
• Multi-store staffing and scheduling experience

Compensation & Benefits

• Competitive salary + performance bonuses
• Travel reimbursement
• Growth opportunities within the organization